TwoSquares Insights
Guides, frameworks and case studies on SEO, paid media, and conversion that help UK teams grow measurable demand.
Latest Articles

E-commerce Strategy
The 2026 Google Shopping Playbook: Dominating Agentic Commerce
Shopping ads are no longer just about the carousel. Discover the 2026 frameworks for Merchant Center Next, AI-enhanced product feeds, and the "Agentic Checkout" revolution.
J Campbell
2026-01-1635 min read

E-commerce Strategy
Shopify + Google Ads (2026): The "Closed-Loop" E-commerce Blueprint
In 2026, Shopify stores that rely on standard browser pixels are losing 30% of their data. Learn how to implement Server-Side tracking, Merchant Center Next, and Margin-Based PMax to dominate the competition.
J Campbell
2026-01-1550 min read