Services page direction
The services structure changes with the business model. That is the point. A stronger template family should help different plumbing businesses present themselves more credibly, not just wear different styling.
For higher-value fixture work, bathroom changes, and more considered domestic jobs.
For visible homeowner work where finish and confidence matter.
For radiators, hot water, and domestic comfort issues framed more clearly.
For jobs where the customer is comparing options rather than panicking.