RSA Asset Audit
Audits RSA performance labels and asset coverage to highlight ads needing creative refresh.
Script code
Fast creative QA script to prioritize RSAs with weak/limited asset performance signals.
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/**
* ==========================================================
* RSA Asset Audit
* ==========================================================
* Description: Audits RSA asset labels to surface ads needing
* creative refresh.
*
* Copyright (c) 2026 TwoSquares. All Rights Reserved.
* Developed by Kiril Ivanov
*/
function main() {
var SPREADSHEET_URL = "";
var SHEET_NAME = "RSA Asset Audit";
var LOOKBACK_DAYS = 30;
// ... preview shortened
}За този script
RSA Asset Audit checks responsive search ads for asset-level performance labels and overall quality indicators so teams can prioritize copy refreshes where they matter most.
It compiles ad-level rows with campaign and ad group context, making it easier to route fixes to the right owner.
As with all new scripts, sheet behavior is resilient: blank URL auto-creates a sheet; provided URL writes into existing sheet and creates missing tabs.
Implementation notes
- Set LOOKBACK_DAYS and run manually to review baseline output.
- Use low-performing rows to prioritize headline/description replacement.
- Re-run after copy updates to track whether weak rows decline.
- Schedule weekly as part of routine creative QA.
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RSA Asset Audit FAQs
Чести setup, usage и troubleshooting въпроси за този script.