Placement Exclusion Candidate Finder
Finds expensive non-converting placements in Display/Video campaigns to support exclusion decisions.
Script code
Quick way to surface low-quality placements wasting budget in Display and Video traffic.
Preview is public. Unlock full code with name and email.
/**
* ==========================================================
* Placement Exclusion Candidate Finder
* ==========================================================
* Description: Flags costly non-converting placements for
* Display/Video exclusion review.
*
* Copyright (c) 2026 TwoSquares. All Rights Reserved.
* Developed by Kiril Ivanov
*/
function main() {
var SPREADSHEET_URL = "";
var SHEET_NAME = "Placement Candidates";
var LOOKBACK_DAYS = 30;
// ... preview shortened
}За този script
Placement Exclusion Candidate Finder scans automatic placements and flags domains/apps where spend is high and conversions are absent. It is useful for reducing waste in Display and Video campaigns.
The script uses practical click/cost thresholds and outputs a ranked exclusion candidate list for human review before action.
Spreadsheet behavior follows your rule: blank URL creates new file; provided URL writes to that file and creates tab if missing.
Implementation notes
- Set MIN_CLICKS and MIN_COST for your channel scale.
- Run manually and review top placement candidates.
- Apply exclusions carefully at campaign/account level after verification.
- Schedule weekly for ongoing placement hygiene.
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Placement Exclusion Candidate Finder FAQs
Чести setup, usage и troubleshooting въпроси за този script.