Does this use the current Google Ads Scripts reporting version?

Yes. This updated version uses AdsApp.report with apiVersion set to v22.

Will it exclude the same placement twice?

No. The script deduplicates placement URLs per campaign before exclusion.

Can I widen the review window?

Yes. You can replace LAST_7_DAYS with another supported date range if that suits your account better.

Is low view rate enough on its own to justify exclusion?

Not always. Treat the thresholds as an account-specific starting point, not a universal rule.

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Automatic Video Placement Exclusion

Excludes low-view-rate video placements from video campaigns using current GAQL reporting and duplicate-safe batching.

videoplacementsexclusionsautomation

Script Code

Use this when you want a simple placement hygiene script for video campaigns based on low view rate and minimum impression thresholds.

Preview is public. Unlock full code with name and email.

/**
 * ==========================================================
 * Automatic Video Placement Exclusion
 * ==========================================================
 * Description: Excludes video placements below a selected
 * view-rate threshold over the last 7 days.
 *
 * Copyright (c) 2026 TwoSquares. All Rights Reserved.
 * Developed by Kiril Ivanov
 */
function main() {
  var VIEW_RATE_THRESHOLD_PERCENT = 10;
  var MIN_IMPRESSIONS = 50;
  // ... preview shortened
}

About This Script

Automatic Video Placement Exclusion is a direct-action script for cleaning weak video placements at campaign level. It reviews placement performance over the last 7 days, identifies placements below a view-rate threshold, and excludes them from the matching video campaign.

This updated version uses current Google Ads Scripts reporting with GAQL and an explicit API version instead of older unversioned patterns. It also deduplicates placement URLs per campaign and skips empty rows more safely.

Because this script makes direct exclusions, threshold selection matters. Start conservative, review logs, and only then schedule it if the output quality is consistently strong for your account.

Implementation Notes

Set VIEW_RATE_THRESHOLD_PERCENT and MIN_IMPRESSIONS based on your account scale.
Run manually first and review the log output before scheduling.
Use conservative thresholds at the start so you do not over-exclude useful placements.
If needed, add campaign label filters before production use.
Review exclusions periodically to confirm they align with your campaign goals.

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