How is this different from budget-limited monitoring?

This script focuses on rank-related loss, not budget-related loss. It points to competitiveness and quality improvements.

Does this script change bids automatically?

No. It is diagnostic and reporting-only.

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Search Rank Lost Impression Share Monitor

Tracks enabled Search campaigns losing impression share due to rank, helping prioritize quality and bid improvements.

searchimpression-shareranking

Script Code

Useful for diagnosing visibility constraints caused by ad rank rather than budget.

Preview is public. Unlock full code with name and email.

/**
 * ==========================================================
 * Search Rank Lost Impression Share Monitor
 * ==========================================================
 * Description: Flags campaigns with high rank-lost IS for
 * visibility improvement prioritization.
 *
 * Copyright (c) 2026 TwoSquares. All Rights Reserved.
 * Developed by Kiril Ivanov
 */
function main() {
  var SPREADSHEET_URL = "";
  var SHEET_NAME = "Rank Lost IS";
  var LOOKBACK_DAYS = 7;
  // ... preview shortened
}

About This Script

Search Rank Lost Impression Share Monitor surfaces campaigns where rank-related constraints are suppressing visibility. It helps teams separate budget problems from quality/bid competitiveness issues.

The script reports lost impression share due to rank with spend and conversion context, then ranks campaigns by potential impact.

As requested, sheet handling is robust: blank URL auto-creates, provided URL writes to that spreadsheet and creates the output tab if needed.

Implementation Notes

Set MIN_IMPRESSIONS and MIN_RANK_LOST_IS_PERCENT thresholds.
Run once manually and confirm output aligns with account priorities.
Prioritize campaigns with highest impact score for bid/quality improvements.
Schedule weekly to monitor rank pressure trends.

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