Heading tags define the hierarchical structure of a page. The H1 is the title, H2s are main sections, and H3s are subsections.
Think of it like a book outline:
Search engines use headings to understand what the page is about and to generate "jump links" in search results.
Browse related definitions in the same glossary category.
Alt Text
Alternative text that describes an image. Important for accessibility and helps search engines understand image content.
Anchor Link
A link that jumps to a specific section of the same page, improving navigation and UX for long pages.
Breadcrumbs
A navigational aid that shows users their location within a website hierarchy and helps search engines understand structure.
Deep Link
A hyperlink that points to a specific internal page (like a room type or offer) rather than the homepage.
Footer Links
Links placed at the bottom of a website, often for secondary navigation or legal pages.
Interlinking Strategy
A deliberate plan for connecting related pages internally to strengthen topical clusters and SEO authority.
Understanding "Heading Tags" is just the first step. Our team at TwoSquares specializes in technical SEO and digital strategy, helping brands turn complex concepts into measurable growth.