The process of removing unnecessary code characters (spaces, line breaks) to improve page speed.
Minification removes unnecessary characters from code (spaces, comments, long variable names) to reduce file size for CSS, JavaScript, and HTML. Smaller assets load faster, which improves user experience and Core Web Vitals.
Minification is a baseline optimisation. Bigger wins often come from reducing unused code and splitting bundles - but you should still minify everything that ships to production.
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Understanding "Minification" is just the first step. Our team at TwoSquares specializes in technical SEO and digital strategy, helping brands turn complex concepts into measurable growth.