HTML tag indicating the preferred URL when duplicate or similar pages exist. Helps consolidate SEO signals.
A canonical tag is a snippet of HTML code in the <head> section of a page that tells search engines: "This is the master version of the page." It looks like this:<link rel="canonical" href="https://example.com/blog/seo-guide" />.
http, https, www, and different UTM parameters, you essentially have 10 versions of the same page. The tag tells Google which one to rank.Browse related definitions in the same glossary category.
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Understanding "Canonical Tag" is just the first step. Our team at TwoSquares specializes in technical SEO and digital strategy, helping brands turn complex concepts into measurable growth.